48% of Mobile Users are Buying from their Phone

Thursday October 28, 2010

A recent survey from Lightspeed Research shows that nearly 50% of mobile phone users have made a purchase on their phone. The survey was  covered by Mobile Commerce Daily and showed some very fascinating numbers. Methods of purchase include on a website, through an app or via SMS. Of the three, customers clearly seem most comfortable purchasing from a company's website. 36% of those surveyed own an iPhone, 25% own an Android-based phone and 19% have a Blackberry. 

Posted in Reports & Stats